UFC 300 press conference video: Dana White announces $300k fight bonus rise

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A UFC prodigy was booed, headliners jawed and a jacked newbie promised to paint the Octagon canvas in blood.

But the real UFC 300 kicker?

That has to be Dana White agreeing to dish out $US1.2 million ($A1.8m) in bonuses.

Already being billed as the greatest card in UFC history, Sunday’s stacked Las Vegas blockbuster has suddenly had all stakes raised again after White agreed to have $US300,000 ($A460,000) performance bonuses.

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Confirming the deal during a Thursday press conference where all fighters were present on stage, the news brought several stars to their feet in excitement while the crowd also started chanting “Dana … Dana … Dana …”

The huge monetary increase – which in Australian currency equates to almost $2 million – was one of several big moments at a press conference stacked with talent.

While White usually hands out four $50K performance bonuses at events, he was asked early in proceedings by a journalist about a fight week suggestion from BMF champ Justin Gaethje that it be upped to $300,000.

“Done,” White said simply, while also agreeing to have fight legend Mark Coleman wrap the BMF title around whoever wins between Gaejthe and Max Holloway.

Elsewhere, there was also a couple of short, terse, exchanges between UFC light heavyweight champ Alex Pereira and his main event rival, brash American Jamahal Hill.

“Ain’t no doubt I’m here to put him out,” Hill shouted early on, as if his intentions weren’t already made clear enough by the large Easter Island statue dangling around his neck.

Said image, of course, is one Pereira has recently claimed for himself as his stocks have risen in line with claiming gold in two divisions.

Still, Hill wasn’t having it.

“He’s gotta go to sleep,” he said.

Then towards the end of the press conference, the pair went at it again when Hill was asked specifically by media about the oversized piece dangling around his neck.

“Ah, you know, it’s just getting me acquainted with the visual I plan on seeing,” he grinned.

To which, via an interpreter, the champ responded: “I will make you remember this moment.

“When I’m about to make my walkout to the Octagon and my music is playing, I will make you remember this moment.”

But still, Hill wasn’t done.

“Write it down, take a picture, I don’t give a f…,” he shot back. “When you step in there with me, ain’t nothing to talk about, ain’t nothing to say.

“It’s all right here and I’m on your ass.”

While many of the fighters on stage were showered with cheers from the crowd, the same could not be said for US middleweight phenom Bo Nickal.

Despite boasting just three appearances in the UFC, the former college wrestling star has been placed on the Pay-Per-View portion of the card for his fight with Cody Brundage.

Asked a question from a member of the press, Nickal was widely booed by the crowd – which he responded to by waving his arms for it to continue.

“Some people are upset by where I am on the card,” he shrugged. “But I’m just excited to put on the best performance of my career.”

Elsewhere, BMF champ Gaethje – who initially called for the bonuses to be raised – said he was “f…ing pumped” to be on the card.

He also praised Hawaiian rival Holloway, who in return would do the same, before stating simply how “our job is to f…ing hurt each other”.

Holloway agreed, adding: “It’s going to be violent … and with 300K on the line it’s going to be more violent”.

UFC veteran Jim Miller agreed, saying that there was nobody he wanted to stand opposite from on a night where so much cash was being handed out than Bobby Green.

Green, in reply, stated that “with that $300,000 bonus, I’m going f…ing in”.

Another fighter promising chaos was Olympic judo star Kayla Harrison, who is making her UFC debut against former world champ Holly Holm.

After initially stating she was humbled and grateful to be part of such a historic card, Harrison then got a little more specific … promising “hellbows”, ground ‘n’ pound and a lot of blood on the canvas.

In the same tone, Charles Oliveira declared himself “owner” of the lightweight division, White hinted the company could be headed to Africa this year and Zhang Weili smiled, shouted “hello everybody” and generally did her best to hide the fact she may just be the baddest woman anywhere on planet earth.

Then late in proceedings, Miller was also asked how given he had now appeared at UFC 100, UFC 200 and UFC 300 … well, what chance UFC 400?

“If the bonuses are $400,000,” he grinned, “yeah, I’m f…ing back”.

Originally published as UFC 300 presser erupts over Dana White’s whopping $1.8 million bonus pledge