Breakfast: Many Australian households nonetheless eat breakfast collectively, Kellogg’s analysis


Greater than three quarters of Australian households eat breakfast collectively, new information has revealed.

Whereas some folks solely handle to eat a bit of fruit every morning, analysis from Kellogg’s has revealed a whopping 87 per cent of households nonetheless discover time to take a seat right down to breakfast collectively.

Nonetheless parental guilt was proven to play a serious position on this healthful behavior, with 4 out of 5 dad and mom feeling responsible if their household goes to work or college with out consuming.

The guilt was discovered to be particularly prevalent within the households who contemplate themselves “very energetic” with sports activities and extra-curricular actions.

But whereas many dad and mom nonetheless wrestle to encourage their youngsters to eat breakfast, the research revealed as many as 40 per cent of households related much less sugar with much less style in breakfast meals.

Crucial elements for fogeys getting ready breakfast had been proven to be meals which might be tasty (65 per cent), their youngsters will truly eat (62 per cent), low in sugar (48 per cent), and they’ll additionally get pleasure from (40 per cent).

To bridge the hole between wholesome breakfasts and cussed youngsters, Kellogg’s has launched a brand new kind of Coco Pops entitled Coco Pops Chocos – designed to have the identical flavour however with 25 per cent much less sugar.

Kellanova ANZ advertising supervisor Natasha Sunderland stated the brand new Coco Pops Chocos aimed to ship a cereal that was more healthy and nutritious, however nonetheless tasty and accessible.

“They’ve the scrumptious chocolatey style plus the added dietary advantages of seven important nutritional vitamins and minerals – in addition to having 4 well being stars,” Ms Sunderland stated.

“Everybody is aware of that you simply want breakfast – you focus higher, begin the day higher, and households want a dietary breakfast to kickstart their day and assist them to carry out finest at college or work.

“Usually the explanation youngsters begin the day hungry is as a result of they don’t just like the breakfast choices on the desk – however what makes this straightforward is each child loves Coco Pops.”

The brand new Coco Pops Chocos are actually obtainable throughout Australia at Woolworths and Coles supermarkets.